Matt Strauss and Donna Langley have been named to top roles at the new NBCUniversal, a move that pairs a business executive well-versed in the world of streaming with a creative chief who has helped build and develop critical cinema franchises to help chart a new course for the venerable entertainment brand.

Strauss, who will become chairman of NBCUniversal Media Group, has been with Comcast for 20 years, and will oversee the company’s Peacock streaming business, as well NBC Sports, ad sales, distribution, research and affiliate relations. Many of these were functions supervised by Mark Lazarus, who has been named CEO of a new spin-off company that will run the bulk of Comcast’s cable networks.

Langley, who has been with the company’s film operations for a similar period of time, will become Chairman of NBCUniversal Entertainment & Studios. She will be tasked with greenlighting decisions tied to programming and marketing across the company, including TV assets such as NBC and Bravo, as well as Peacock, and will continue to oversee the global creative strategy, business operations, production, acquisitions, marketing, and distribution for the company’s film and TV studio operations.

More to come..